: Your company is setting up a price and margin waterfall. Which of the following could be used as a dimension of the y-axis? View
: You’ve recently switched to a new business segment within your company. Your predecessor just completed a price and margin waterfall. What should you do next? View
: Review: Your company is about to release new models of washers and dryers with significantly enhanced features. How might they use an auction pricing mechanism to sell as many of the current models as possible? View
: You are stocking up for the week at your favorite grocery store. On which of the following items would you expect to see the largest per-unit price discount? View
: A popular Oregon vineyard begins selling wine in 375 mL cans as well as 750 mL bottles. How might you best describe this pricing strategy? View
: You own a stationery shop, and you’ve been struggling with pricing decisions. You acquire some items in your store and find those are easier to price because you can add a markup to the cost you pay. However, you also create your own products and find that you can easily sink a large investment in materials and time into each product line. How might you best set prices on the items that you produce? View
: Which of the following describes an incentive that could be used to resolve margin leakage in the cost to serve category of a margin waterfall? View
: As the former champion of your middle school’s bubble gum bubble-blowing contest, you’ve fulfilled your childhood dream by getting a job with your favorite gum manufacturer. It is now your task to analyze the company’s profitability. If the company has the consumption-adjusted margins listed below, which of the following statements describes the best next step for the company? View
: An artisan sells handcrafted wooden cutting boards and spoons. She has a website where customers can purchase items and she also sets up a booth at regional craft fairs and farmer’s markets. When she sells at fairs and markets, the artisan increases her prices by 5-10%. How is the seller engaging in cost-based price discrimination? View
