: An artisan sells handcrafted wooden cutting boards and spoons. She acquires the wood from a variety of sources, and sometimes she is able to get a great deal on the wood. However, she charges the same price even if a batch of products has a lower cost. How is the seller engaging in price discrimination? View
: How did “exogenous stockpiling” as a trigger for consumption play out with Heinz product sizes? View
: A long-time supplier of vehicles for a taxi company is being asked to participate in a reverse auction. How might participation in this type of auction most likely benefit the taxi company? View
: Your company is about to release new models of washers and dryers with significantly enhanced features. How might they use an auction pricing mechanism to sell as many of the current models as possible? View
: Your company made a large quantity of bean bags that have not sold well in retail stores. How might you best use an auction to sell the excess merchandise? View
: A small business owner is trying to determine a selling price for a new product in a line of vintage-inspired wooden toys. She’s currently thinking of creating the product in-house for a cost of $18 and selling it for $30. Which of the following scenarios would result in the largest markup percent for her company? View
: The long-time supplier of vehicles for a taxi company is closing down. The taxi company is using a reverse auction house to run an auction for a contract with a new supplier. How might participation in this type of auction be beneficial to potential new suppliers? View
: Upon the retirement of the founder, a venerable men’s clothing store is closing and will auction all of its inventory, display cases, and signage. As someone with significant experience buying at English auctions, how might you advise potential buyers? View
