: Your company has enjoyed much success as the market leader of drones with integrated cameras. As the popularity of drones has increased with hobby users, there’s a lot more market competition now. What is the most likely outcome if your competitor drops their price below the fair market value line? View
: You run a mobile mechanic business and have the strongest position but the market is very fragmented with competitors. How should you price your services? View
: A producer of airplane engines and systems sells to a number of commercial and government clients. Which of the following would be most likely to be considered a possible price discrimination violation of the Robinson-Patman Act? View
: A large company that designs gaming computers is about to release a number of new products and product design features. Which of the following would most likely be considered a possible price discrimination violation of the Clayton Act? View
: A company is considering whether or not they can enter a market that has established companies. Which of the following best describes the sequential game they might have in this scenario? View
: Your company manages office supply orders and deliveries for other businesses. You are looking for ways to segment the B2B marketplace. Which of the following strategies should you avoid? View
: A popular store that specializes in ready-to-assemble and affordable furniture is adding a high-end luxury leather sectional sofa to its product line. They are considering a price of $6379, which is over $3200 more than any other sectional sofa in their inventory. Why might this item and price be problematic for the company? View
: Now that your team has calculated intermediate prices for your line of coffee makers, what would be the best way to price P4 for consumers? Here’s the data for reference: View
: The owners of a coffee shop are reviewing their discounts and promotions. Which of the following discounts would cause the shop to lose the most margin due to customers with a higher willingness to pay taking advantage of a lower price? View
: Consider the base and additional product offerings below. Which product would you bundle with your base offer to create the most economically sound bundle opportunity? View
