You and some fellow graphic designers have created software that helps people create infographics using a series of templates and suggested layouts. You have had a limited release, and you are still trying to build market share. How might you best encourage buyers to purchase your product?

 
 
 
 
 
 

That’s right. For a development phase product with obvious benefits and relatively low production costs, companies can offer free or low cost promotions so potential buyers have a chance to try the product and see how useful it is.