To encourage home energy conservation, an energy company includes a small card (with different kinds of messages) along with the customer’s bill. Which of the following messages would be descriptive norm messages?

 
 
 
 
 
 
Other Questions Of This Category

When a person’s prescriptive norm inclines them against engaging in the desired action, the strategies a persuader might consider include

In trying to persuade Alice to join a health club, Bianca points out that Alice’s friend Celia thinks that Alice should join the club. Bianca is trying to influence

The descriptive norm is

A company has installed a new financial information management system that employees think is really difficult to use. To address such concerns, which of the following strategies might the company…

Which of the following are examples of consequence-based arguments?

In order for explicit behavioral planning to be successful in getting people to act consistently with their attitudes and intentions,

Prompts 1 point are simple cues that make behavioral performance salient

Making people feel bad (guilty, hypocritical, uncomfortable) about failing to act consistently with their attitudes can be a risky strategy for inducing behavior change because

Which of the following illustrate the strategy of a persuader’s removing informational obstacles to behavioral performance?

When people have positive intentions but fail to act on those intentions, which of the following strategies should persuaders consider?

For convincing people that an outcome is likely to occur if a given action is taken, the strategies that are likely to be most effective include

Perceived behavioral ability can potentially be influenced through

Perceived behavioral ability is

In general, it’s more persuasive to emphasize

When people have objections to your proposal, the most effective strategy for persuaders is to